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Our Collections

Keluarga Sedondon Collections

Keluarga Sedondon, Keluarga Bahagia

Gene Martino

Modest wear for all

Gene Martino M-Queen

Traditional Yet Trendy Baju Melayu For the Whole Family

There is always an occasion to dress up in traditional Malay apparel in Malaysia. It may be to attend formal events or a wedding, or celebrations such as Hari Raya Aidilfitri and Hari Raya Aidiladha. There is such a variety of baju Melayu to choose from for the whole family, inspired by traditional designs from all the 14 states of Malaysia, and you can find them all here at Gene Martino.

Yet, style that withstands the test of time alone is not enough. The designs of our collection at Gene Martino has evolved to stay modern, without sacrificing the distinct Nusantara beauty that shapes the identity of Malaysian cultural clothes. We carefully and tediously select choices that exude elegance and sophistication; while maintaining modesty and comfort so our customers can look and feel their best when decked out in Gene Martino outfits.

While the collection at Gene Martino features traditional Malay garments, we have found that these designs transcend racial or cultural boundaries. It is a point of pride to spot local elements in our fashion, especially on the international stage. Homegrown beauty with global appeal, everything from songket to batik, baju kebaya to baju kurung, reflects the rich culture in our melting pot of a nation.

It is also a common sight to see all races in Malaysia donning these traditional outfits not just during cultural celebrations but also to commemorate national events such as National Day or Malaysia Day. Not only are the costumes significant in a display of identity, but they’re also designed to suit our warm climate – modest in appearance but also breezy and breathable, no matter if the clothes are for men, women, or even children!

A common misconception is that pakaian tradisional Melayu is exclusively formal attire. Yet it is now a common sight to see young fashionistas decked out in baju kurung paired with sneakers, made iconic by the character Orked in the late Yasmin Ahmad film, Sepet. Go to any local arts festival or music concert, and you can even spot girls in kebaya tops matched with a pair of jeans – which shows you just how versatile your outfit can be when you let your imagination run wild.

Batik shirts are not reserved only for business dinners. With comfortable and light fabrics such as cotton, you can party it up without breaking a sweat, and all the while strutting in style.

With so many online boutique stores to choose from, what makes Gene Martino the best place for you to shop for all your traditional Malay attire?

Since the conception of Gene Martino in 1996, we have always championed modest wear as a style choice. We create timeless designs with high- quality fabrics because we know that will never go out of style. The three criteria for our design are Simple, Essential, and Universal to suit all generations for any and all occasions.

The best part is that we are offering free shipping for all orders in Peninsula Malaysia! So, shop for your traditional Malay clothing only at Gene Martino!

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